Elmo, Cookie Monster and friends visited Gurney Paragon Mall to celebrate one of the biggest Sesame Street Christmas events in Malaysia from December 1, 2016 to January 2, 2017.
The "Christmas In Sesame Street" campaign transformed Gurney Paragon Mall into a wonderland, colored by a festive light display, plasma car play land, giant slide, ball pool and white Christmas trees. Christmas musical performances and appearances of Elmo and Cookie Monster highlighted the event.
As a treat for kids from 4 to 12 years old, shoppers get a pair of passes to the Sesame Street play land with a minimum spend of RM 200 in a single receipt. Also, the first 100 Gurney Paragon Card members receive an exclusive Sesame Street drawstring bag.